{
 "$schema": "lance-agentic-catalog-v1",
 "brand": "Lance Rulers",
 "tagline": "Designers Rule.",
 "motto": "Measure seriously. Make freely.",
 "anniversary": "25 years — 2001–2026",
 "domain": "https://lancerulers.com",
 "generated": "2026-07-22",
 "sourceVersion": "5.2",
 "observedAt": "2026-07-16",
 "note": "Machine-readable catalog for agentic and AI search. Prices/availability are snapshots; live values resolve from Shopify variants.",
 "audiences": [
  "teachers",
  "artists",
  "engineers",
  "pattern makers",
  "makers",
  "institutions",
  "retailers"
 ],
 "collections": [
  {
   "handle": "shop-all",
   "url": "https://lancerulers.com/collections/shop-all",
   "products": [
    "aluminum-cuff-rule",
    "aluminum-l-square",
    "black-anodized-e-metric-ruler-inch-centimeter",
    "black-anodized-left-right-bottom-edge-rule",
    "black-anodized-left-right-top-edge-rule",
    "black-anodized-right-left-bottom-edge-rule",
    "black-anodized-right-left-top-edge-rule",
    "black-metric-left-right-bottom-edge-rule",
    "black-metric-left-right-top-edge-rule",
    "black-metric-right-left-bottom-edge-rule",
    "black-metric-right-left-top-edge-rule",
    "center-finding-rule",
    "heavy-duty-drafting-stainless-steel-t-square",
    "heavy-duty-t-square",
    "lance-agate-pica-ruler",
    "lance-french-curve",
    "lance-half-size-l-square",
    "lance-hip-curve",
    "lance-straight-edge-e-metric-inch-centimeter",
    "lance-straight-edge-metric-centimeter",
    "standard-t-square",
    "straight-edge-aluminum-rule",
    "straight-edge-with-slip-resistant-backing",
    "template-triangle-ruler-30-60-90",
    "template-triangle-ruler-45-45-90"
   ]
  },
  {
   "handle": "t-squares",
   "url": "https://lancerulers.com/collections/t-squares",
   "products": [
    "heavy-duty-drafting-stainless-steel-t-square",
    "heavy-duty-t-square",
    "standard-t-square"
   ]
  },
  {
   "handle": "triangles",
   "url": "https://lancerulers.com/collections/triangles",
   "products": [
    "template-triangle-ruler-30-60-90",
    "template-triangle-ruler-45-45-90"
   ]
  },
  {
   "handle": "straight-edge-rulers",
   "url": "https://lancerulers.com/collections/straight-edge-rulers",
   "products": [
    "lance-straight-edge-e-metric-inch-centimeter",
    "lance-straight-edge-metric-centimeter",
    "straight-edge-aluminum-rule",
    "straight-edge-with-slip-resistant-backing"
   ]
  },
  {
   "handle": "curves",
   "url": "https://lancerulers.com/collections/curves",
   "products": [
    "lance-french-curve",
    "lance-hip-curve"
   ]
  },
  {
   "handle": "l-squares",
   "url": "https://lancerulers.com/collections/l-squares",
   "products": [
    "aluminum-l-square",
    "lance-half-size-l-square"
   ]
  },
  {
   "handle": "specialty-rulers",
   "url": "https://lancerulers.com/collections/specialty-rulers",
   "products": [
    "aluminum-cuff-rule",
    "center-finding-rule",
    "lance-agate-pica-ruler"
   ]
  },
  {
   "handle": "black-anodized-rulers",
   "url": "https://lancerulers.com/collections/black-anodized-rulers",
   "products": [
    "black-anodized-e-metric-ruler-inch-centimeter",
    "black-anodized-left-right-bottom-edge-rule",
    "black-anodized-left-right-top-edge-rule",
    "black-anodized-right-left-bottom-edge-rule",
    "black-anodized-right-left-top-edge-rule",
    "black-metric-left-right-bottom-edge-rule",
    "black-metric-left-right-top-edge-rule",
    "black-metric-right-left-bottom-edge-rule",
    "black-metric-right-left-top-edge-rule"
   ]
  }
 ],
 "products": [
  {
   "handle": "aluminum-cuff-rule",
   "name": "Aluminum Cuff Ruler",
   "url": "https://lancerulers.com/products/aluminum-cuff-rule",
   "family": "specialty-rulers",
   "material": "Aluminum",
   "orientation": null,
   "summary": "Cuff rulers are used to mark trouser cuffs of different lengths and widths.",
   "headline": "A 12-inch aluminum cuff ruler offered in multiple cuff-width references.",
   "how_to_choose": "Choose the ruler width that matches the cuff depth you need to mark.",
   "problem": "A narrow general ruler does not present the desired cuff width as a direct physical reference.",
   "outcome": "Choose the ruler width that matches the intended cuff depth and use the 12-inch edge for marking.",
   "benefits": [
    "Cuff rulers are used to mark trouser cuffs of different lengths and widths.",
    "They are 12 inches long, offered in widths from 1.25 to 2.25 inches, with eighths on the top edge and sixteenths on the bottom edge.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "finish": "Anodized, scratch-resistant aluminum",
    "graduations": "Top: 1/8 inch; bottom: 1/16 inch",
    "scale": "English",
    "use": "Marking trouser cuff widths and lengths"
   },
   "seo": {
    "title": "Aluminum Cuff Ruler — Lance Rulers",
    "metaDescription": "A 12-inch aluminum cuff ruler offered in multiple cuff-width references. Choose the ruler width that matches the cuff depth you need to mark."
   },
   "faq": [
    {
     "answer": "A 12-inch aluminum cuff ruler offered in multiple cuff-width references.",
     "question": "What is the Aluminum Cuff Ruler?"
    },
    {
     "answer": "Choose the ruler width that matches the intended cuff depth and use the 12-inch edge for marking.",
     "question": "How should I choose a Aluminum Cuff Ruler?"
    },
    {
     "answer": "Offered configurations: 12 × 1.25\", 12 × 1.5\", 12 × 1.75\", 12 × 2\", and 12 × 2.25\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    4.55,
    7.9
   ],
   "variantCount": 5,
   "variants": [
    {
     "sku": "CR-125-LAN",
     "size": "1.25\"",
     "priceUSD": 4.55,
     "available": true,
     "lengthMM": 304.8
    },
    {
     "sku": "CR-150-LAN",
     "size": "1.5\"",
     "priceUSD": 5.05,
     "available": true,
     "lengthMM": 304.8
    },
    {
     "sku": "CR-175-LAN",
     "size": "1.75\"",
     "priceUSD": 6.65,
     "available": true,
     "lengthMM": 304.8
    },
    {
     "sku": "CR-200-LAN",
     "size": "2\"",
     "priceUSD": 5.65,
     "available": true,
     "lengthMM": 304.8
    },
    {
     "sku": "CR-225-LAN",
     "size": "2.25\"",
     "priceUSD": 7.9,
     "available": true,
     "lengthMM": 304.8
    }
   ],
   "cross_sells": [
    {
     "handle": "center-finding-rule",
     "why": "Add centered and symmetrical garment marking."
    },
    {
     "handle": "aluminum-l-square",
     "why": "Add broader pattern construction."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/CR-125-LAN.jpg?v=1769782924",
     "w": 2000,
     "h": 2000
    },
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/cuff-small-300x112-300x112.jpg?v=1769801753",
     "w": 300,
     "h": 112
    }
   ],
   "support": "Choose the ruler width that matches the intended cuff depth and use the 12-inch edge for marking."
  },
  {
   "handle": "aluminum-l-square",
   "name": "Aluminum L-Square",
   "url": "https://lancerulers.com/products/aluminum-l-square",
   "family": "l-squares",
   "material": "Aluminum",
   "orientation": null,
   "summary": "Standard L-squares are calibrated in inches or centimeters; each arm is calibrated on two edges on one side and one edge on the reverse.",
   "headline": "An aluminum L-square for full-size right-angle pattern construction and grading layout.",
   "how_to_choose": "Choose the unit system and long-arm/short-arm dimensions that match your layout work.",
   "problem": "Using separate straight rulers makes it harder to maintain a common origin and right angle.",
   "outcome": "Choose the unit system and arm dimensions, register the corner, and construct both axes from one tool.",
   "benefits": [
    "Standard L-squares are calibrated in inches or centimeters; each arm is calibrated on two edges on one side and one edge on the reverse.",
    "The PDF lists a 24-by-14-inch version, a 60-by-35-centimeter version, and separate mini versions.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Aluminum",
    "finish": "Anodized, scratch-resistant aluminum",
    "graduations": "Each arm: two edges on one side and one edge on the reverse",
    "scale": "English or Metric by variant",
    "use": "Pattern layout; Right-angle layout"
   },
   "seo": {
    "title": "Aluminum L-Square — Lance Rulers",
    "metaDescription": "An aluminum L-square for full-size right-angle pattern construction and grading layout. Choose the unit system and long-arm/short-arm dimensions that…"
   },
   "faq": [
    {
     "answer": "An aluminum L-square for full-size right-angle pattern construction and grading layout.",
     "question": "What is the Aluminum L-Square?"
    },
    {
     "answer": "Choose the unit system and arm dimensions, register the corner, and construct both axes from one tool.",
     "question": "How should I choose a Aluminum L-Square?"
    },
    {
     "answer": "Offered configurations: 30 × 15 cm, 12 × 6.5\", 24 × 14\", and 615 × 355 mm. Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    9.5,
    17.5
   ],
   "variantCount": 4,
   "variants": [
    {
     "sku": "LS-012-LAN",
     "size": "12\" x 6\"",
     "priceUSD": 11.25,
     "available": true,
     "lengthMM": null
    },
    {
     "sku": "LS-024-LAN",
     "size": "24\" x 14\"",
     "priceUSD": 17.5,
     "available": true,
     "lengthMM": null
    },
    {
     "sku": "LS-030M-LAN",
     "size": "30cm x 15cm",
     "priceUSD": 9.5,
     "available": true,
     "lengthMM": null
    },
    {
     "sku": "LS-615M-LAN",
     "size": "60cm x 35cm",
     "priceUSD": 17.06,
     "available": true,
     "lengthMM": null
    }
   ],
   "cross_sells": [
    {
     "handle": "lance-french-curve",
     "why": "Move from straight construction to compact curve shaping."
    },
    {
     "handle": "lance-hip-curve",
     "why": "Add long garment-curve shaping."
    },
    {
     "handle": "lance-half-size-l-square",
     "why": "Add half-scale development."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/LS-012-LAN.jpg?v=1769782926",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Choose the unit system and arm dimensions, register the corner, and construct both axes from one tool."
  },
  {
   "handle": "black-anodized-e-metric-ruler-inch-centimeter",
   "name": "Black Anodized English/Metric Ruler",
   "url": "https://lancerulers.com/products/black-anodized-e-metric-ruler-inch-centimeter",
   "family": "black-anodized-rulers",
   "material": "Black anodized hardened aluminum",
   "orientation": "METRIC_TOP_ENGLISH_BOTTOM_LEFT_TO_RIGHT",
   "summary": "Black E-Metric rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
   "headline": "A black anodized dual-scale ruler for mixed inch and metric work.",
   "how_to_choose": "Choose the unit system and length, then select the calibrated edge and reading direction shown from your working position.",
   "problem": "Switching rulers or converting units slows a mixed-standard workflow.",
   "outcome": "Select the overall length and read the needed system from the corresponding edge.",
   "benefits": [
    "Black E-Metric rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
    "The PDF places centimeters and millimeters on the top edge and inches and sixteenths on the bottom edge.",
    "The PDF lists 20-, 40-, 60-, 80-, and 100-inch nominal lengths with metric equivalents.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Black anodized hardened aluminum",
    "finish": "Black anodized",
    "graduations": "Top: centimeters and millimeters; bottom: inches and 1/16 inch",
    "scale": "English/Metric",
    "use": "Dual-system industrial measurement"
   },
   "seo": {
    "title": "Black Anodized English/Metric Ruler — Lance Rulers",
    "metaDescription": "A black anodized dual-scale ruler for mixed inch and metric work. Choose the unit system and length, then select the calibrated edge and reading…"
   },
   "faq": [
    {
     "answer": "A black anodized dual-scale ruler for mixed inch and metric work.",
     "question": "What is the Black Anodized English/Metric Ruler?"
    },
    {
     "answer": "Select the overall length and read the needed system from the corresponding edge.",
     "question": "How should I choose a Black Anodized English/Metric Ruler?"
    },
    {
     "answer": "Offered configurations: 20\" / 50.8 cm, 40\" / 101.6 cm, 60\" / 152.4 cm, 80\" / 203.2 cm, and 100\" / 254 cm. Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    35,
    140
   ],
   "variantCount": 5,
   "variants": [
    {
     "sku": "TBLR-20EM-LAN",
     "size": "20\" / 50.8cm",
     "priceUSD": 35,
     "available": false,
     "lengthMM": 508
    },
    {
     "sku": "TBLR-40EM-LAN",
     "size": "40\" / 101.6cm",
     "priceUSD": 55,
     "available": false,
     "lengthMM": 1016
    },
    {
     "sku": "TBLR-60EM-LAN",
     "size": "60\" / 152.4cm",
     "priceUSD": 85,
     "available": false,
     "lengthMM": 1524
    },
    {
     "sku": "TBLR-80EM-LAN",
     "size": "80\" / 203.2cm",
     "priceUSD": 110,
     "available": false,
     "lengthMM": 2032
    },
    {
     "sku": "TBLR-100EM-LAN",
     "size": "100\" / 254cm",
     "priceUSD": 140,
     "available": false,
     "lengthMM": 2540
    }
   ],
   "cross_sells": [
    {
     "handle": "black-anodized-left-right-top-edge-rule",
     "why": "Compare dual-scale and orientation-specific inch rulers."
    },
    {
     "handle": "black-metric-left-right-top-edge-rule",
     "why": "Compare dual-scale and orientation-specific metric rulers."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/TBLR-20EM-LAN.jpg?v=1769791257",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select the overall length and read the needed system from the corresponding edge."
  },
  {
   "handle": "black-anodized-left-right-bottom-edge-rule",
   "name": "Black Anodized Left-to-Right Bottom Edge Rule",
   "url": "https://lancerulers.com/products/black-anodized-left-right-bottom-edge-rule",
   "family": "black-anodized-rulers",
   "material": "Black anodized hardened aluminum",
   "orientation": "BOTTOM_EDGE_LEFT_TO_RIGHT",
   "summary": "Black engraved rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
   "headline": "A black engraved inch ruler configurable by length, calibrated edge, and reading direction.",
   "how_to_choose": "Choose the unit system and length, then select the calibrated edge and reading direction shown from your working position.",
   "problem": "A generic ruler may put the numbers upside down, on the wrong edge, or increasing in the wrong direction.",
   "outcome": "Select length, calibrated edge, and reading direction before installation or use.",
   "benefits": [
    "Black engraved rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
    "The PDF positions them for demanding environments such as machine shops and factories and distinguishes top-versus-bottom calibration edge and left-to-right versus right-to-left reading direction.",
    "The PDF lists lengths from 12 to 144 inches for the four English orientation families.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Black anodized hardened aluminum",
    "finish": "Black anodized",
    "graduations": "Silver English calibrations",
    "scale": "English",
    "use": "Machine-shop measurement; Factory measurement"
   },
   "seo": {
    "title": "Black Anodized Left-to-Right Bottom Edge Rule — Lance Rulers",
    "metaDescription": "A black engraved inch ruler configurable by length, calibrated edge, and reading direction. Choose the unit system and length, then select the calibrated…"
   },
   "faq": [
    {
     "answer": "A black engraved inch ruler configurable by length, calibrated edge, and reading direction.",
     "question": "What is the Black Anodized Left-to-Right Bottom Edge Rule?"
    },
    {
     "answer": "Select length, calibrated edge, and reading direction before installation or use.",
     "question": "How should I choose a Black Anodized Left-to-Right Bottom Edge Rule?"
    },
    {
     "answer": "Offered configurations: 12\", 24\", 36\", 48\", 60\", 72\", 96\", and 144\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    7.99,
    300
   ],
   "variantCount": 8,
   "variants": [
    {
     "sku": "BLR-012B-LAN",
     "size": "12\"",
     "priceUSD": 7.99,
     "available": true,
     "lengthMM": 304.8
    },
    {
     "sku": "BLR-024B-LAN",
     "size": "24\"",
     "priceUSD": 16,
     "available": true,
     "lengthMM": 609.6
    },
    {
     "sku": "BLR-036B-LAN",
     "size": "36\"",
     "priceUSD": 22.2,
     "available": true,
     "lengthMM": 914.4
    },
    {
     "sku": "BLR-048B-LAN",
     "size": "48\"",
     "priceUSD": 33.25,
     "available": true,
     "lengthMM": 1219.2
    },
    {
     "sku": "BLR-060B-LAN",
     "size": "60\"",
     "priceUSD": 42.63,
     "available": true,
     "lengthMM": 1524
    },
    {
     "sku": "BLR-072B-LAN",
     "size": "72\"",
     "priceUSD": 50.69,
     "available": true,
     "lengthMM": 1828.8
    },
    {
     "sku": "BLR-096B-LAN",
     "size": "96\"",
     "priceUSD": 285,
     "available": false,
     "lengthMM": 2438.4
    },
    {
     "sku": "BLR-144B-LAN",
     "size": "144\"",
     "priceUSD": 300,
     "available": false,
     "lengthMM": 3657.6
    }
   ],
   "cross_sells": [
    {
     "handle": "black-anodized-e-metric-ruler-inch-centimeter",
     "why": "Add a dual-system option for mixed-standard work."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/BLR-012B-LAN.jpg?v=1769782907",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select length, calibrated edge, and reading direction before installation or use."
  },
  {
   "handle": "black-anodized-left-right-top-edge-rule",
   "name": "Black Anodized Left-to-Right Top Edge Rule",
   "url": "https://lancerulers.com/products/black-anodized-left-right-top-edge-rule",
   "family": "black-anodized-rulers",
   "material": "Black anodized hardened aluminum",
   "orientation": "TOP_EDGE_LEFT_TO_RIGHT",
   "summary": "Black engraved rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
   "headline": "A black engraved inch ruler configurable by length, calibrated edge, and reading direction.",
   "how_to_choose": "Choose the unit system and length, then select the calibrated edge and reading direction shown from your working position.",
   "problem": "A generic ruler may put the numbers upside down, on the wrong edge, or increasing in the wrong direction.",
   "outcome": "Select length, calibrated edge, and reading direction before installation or use.",
   "benefits": [
    "Black engraved rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
    "The PDF positions them for demanding environments such as machine shops and factories and distinguishes top-versus-bottom calibration edge and left-to-right versus right-to-left reading direction.",
    "The PDF lists lengths from 12 to 144 inches for the four English orientation families.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Black anodized hardened aluminum",
    "finish": "Black anodized",
    "graduations": "Silver English calibrations",
    "scale": "English",
    "use": "Machine-shop measurement; Factory measurement"
   },
   "seo": {
    "title": "Black Anodized Left-to-Right Top Edge Rule — Lance Rulers",
    "metaDescription": "A black engraved inch ruler configurable by length, calibrated edge, and reading direction. Choose the unit system and length, then select the calibrated…"
   },
   "faq": [
    {
     "answer": "A black engraved inch ruler configurable by length, calibrated edge, and reading direction.",
     "question": "What is the Black Anodized Left-to-Right Top Edge Rule?"
    },
    {
     "answer": "Select length, calibrated edge, and reading direction before installation or use.",
     "question": "How should I choose a Black Anodized Left-to-Right Top Edge Rule?"
    },
    {
     "answer": "Offered configurations: 12\", 24\", 36\", 48\", 60\", 72\", 96\", and 144\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    7.99,
    300
   ],
   "variantCount": 8,
   "variants": [
    {
     "sku": "TLR-012B-LAN",
     "size": "12\"",
     "priceUSD": 7.99,
     "available": true,
     "lengthMM": 304.8
    },
    {
     "sku": "TLR-024B-LAN",
     "size": "24\"",
     "priceUSD": 55.3,
     "available": true,
     "lengthMM": 609.6
    },
    {
     "sku": "TLR-036B-LAN",
     "size": "36\"",
     "priceUSD": 55,
     "available": true,
     "lengthMM": 914.4
    },
    {
     "sku": "TLR-048B-LAN",
     "size": "48\"",
     "priceUSD": 31.63,
     "available": true,
     "lengthMM": 1219.2
    },
    {
     "sku": "TLR-060B-LAN",
     "size": "60\"",
     "priceUSD": 42.63,
     "available": true,
     "lengthMM": 1524
    },
    {
     "sku": "TLR-072B-LAN",
     "size": "72\"",
     "priceUSD": 77.68,
     "available": true,
     "lengthMM": 1828.8
    },
    {
     "sku": "TLR-096B-LAN",
     "size": "96\"",
     "priceUSD": 285,
     "available": false,
     "lengthMM": 2438.4
    },
    {
     "sku": "TLR-144B-LAN",
     "size": "144\"",
     "priceUSD": 300,
     "available": false,
     "lengthMM": 3657.6
    }
   ],
   "cross_sells": [
    {
     "handle": "black-anodized-e-metric-ruler-inch-centimeter",
     "why": "Add a dual-system option for mixed-standard work."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/TLR-012B-LAN.jpg?v=1769782905",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select length, calibrated edge, and reading direction before installation or use."
  },
  {
   "handle": "black-anodized-right-left-bottom-edge-rule",
   "name": "Black Anodized Right-to-Left Bottom Edge Rule",
   "url": "https://lancerulers.com/products/black-anodized-right-left-bottom-edge-rule",
   "family": "black-anodized-rulers",
   "material": "Black anodized hardened aluminum",
   "orientation": "BOTTOM_EDGE_RIGHT_TO_LEFT",
   "summary": "Black engraved rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
   "headline": "A black engraved inch ruler configurable by length, calibrated edge, and reading direction.",
   "how_to_choose": "Choose the unit system and length, then select the calibrated edge and reading direction shown from your working position.",
   "problem": "A generic ruler may put the numbers upside down, on the wrong edge, or increasing in the wrong direction.",
   "outcome": "Select length, calibrated edge, and reading direction before installation or use.",
   "benefits": [
    "Black engraved rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
    "The PDF positions them for demanding environments such as machine shops and factories and distinguishes top-versus-bottom calibration edge and left-to-right versus right-to-left reading direction.",
    "The PDF lists lengths from 12 to 144 inches for the four English orientation families.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Black anodized hardened aluminum",
    "finish": "Black anodized",
    "graduations": "Silver English calibrations",
    "scale": "English",
    "use": "Machine-shop measurement; Factory measurement"
   },
   "seo": {
    "title": "Black Anodized Right-to-Left Bottom Edge Rule — Lance Rulers",
    "metaDescription": "A black engraved inch ruler configurable by length, calibrated edge, and reading direction. Choose the unit system and length, then select the calibrated…"
   },
   "faq": [
    {
     "answer": "A black engraved inch ruler configurable by length, calibrated edge, and reading direction.",
     "question": "What is the Black Anodized Right-to-Left Bottom Edge Rule?"
    },
    {
     "answer": "Select length, calibrated edge, and reading direction before installation or use.",
     "question": "How should I choose a Black Anodized Right-to-Left Bottom Edge Rule?"
    },
    {
     "answer": "Offered configurations: 12\", 24\", 36\", 48\", 60\", 72\", 96\", and 144\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    7.4,
    300
   ],
   "variantCount": 8,
   "variants": [
    {
     "sku": "BRL-012B-LAN",
     "size": "12\"",
     "priceUSD": 7.4,
     "available": true,
     "lengthMM": 304.8
    },
    {
     "sku": "BRL-024B-LAN",
     "size": "24\"",
     "priceUSD": 16,
     "available": true,
     "lengthMM": 609.6
    },
    {
     "sku": "BRL-036B-LAN",
     "size": "36\"",
     "priceUSD": 22.2,
     "available": false,
     "lengthMM": 914.4
    },
    {
     "sku": "BRL-048B-LAN",
     "size": "48\"",
     "priceUSD": 33.25,
     "available": true,
     "lengthMM": 1219.2
    },
    {
     "sku": "BRL-060B-LAN",
     "size": "60\"",
     "priceUSD": 40.88,
     "available": true,
     "lengthMM": 1524
    },
    {
     "sku": "BRL-072B-LAN",
     "size": "72\"",
     "priceUSD": 50.69,
     "available": true,
     "lengthMM": 1828.8
    },
    {
     "sku": "BRL-096B-LAN",
     "size": "96\"",
     "priceUSD": 285,
     "available": false,
     "lengthMM": 2438.4
    },
    {
     "sku": "BRL-144B-LAN",
     "size": "144\"",
     "priceUSD": 300,
     "available": false,
     "lengthMM": 3657.6
    }
   ],
   "cross_sells": [
    {
     "handle": "black-anodized-e-metric-ruler-inch-centimeter",
     "why": "Add a dual-system option for mixed-standard work."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/BRL-012B-LAN.jpg?v=1769782904",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select length, calibrated edge, and reading direction before installation or use."
  },
  {
   "handle": "black-anodized-right-left-top-edge-rule",
   "name": "Black Anodized Right-to-Left Top Edge Rule",
   "url": "https://lancerulers.com/products/black-anodized-right-left-top-edge-rule",
   "family": "black-anodized-rulers",
   "material": "Black anodized hardened aluminum",
   "orientation": "TOP_EDGE_RIGHT_TO_LEFT",
   "summary": "Black engraved rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
   "headline": "A black engraved inch ruler configurable by length, calibrated edge, and reading direction.",
   "how_to_choose": "Choose the unit system and length, then select the calibrated edge and reading direction shown from your working position.",
   "problem": "A generic ruler may put the numbers upside down, on the wrong edge, or increasing in the wrong direction.",
   "outcome": "Select length, calibrated edge, and reading direction before installation or use.",
   "benefits": [
    "Black engraved rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
    "The PDF positions them for demanding environments such as machine shops and factories and distinguishes top-versus-bottom calibration edge and left-to-right versus right-to-left reading direction.",
    "The PDF lists lengths from 12 to 144 inches for the four English orientation families.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Black anodized hardened aluminum",
    "finish": "Black anodized",
    "graduations": "Silver English calibrations",
    "scale": "English",
    "use": "Machine-shop measurement; Factory measurement"
   },
   "seo": {
    "title": "Black Anodized Right-to-Left Top Edge Rule — Lance Rulers",
    "metaDescription": "A black engraved inch ruler configurable by length, calibrated edge, and reading direction. Choose the unit system and length, then select the calibrated…"
   },
   "faq": [
    {
     "answer": "A black engraved inch ruler configurable by length, calibrated edge, and reading direction.",
     "question": "What is the Black Anodized Right-to-Left Top Edge Rule?"
    },
    {
     "answer": "Select length, calibrated edge, and reading direction before installation or use.",
     "question": "How should I choose a Black Anodized Right-to-Left Top Edge Rule?"
    },
    {
     "answer": "Offered configurations: 12\", 24\", 36\", 48\", 60\", 72\", 96\", and 144\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    7.99,
    205.75
   ],
   "variantCount": 8,
   "variants": [
    {
     "sku": "TRL-012B-LAN",
     "size": "12\"",
     "priceUSD": 7.99,
     "available": true,
     "lengthMM": 304.8
    },
    {
     "sku": "TRL-024B-LAN",
     "size": "24\"",
     "priceUSD": 15.8,
     "available": true,
     "lengthMM": 609.6
    },
    {
     "sku": "TRL-036B-LAN",
     "size": "36\"",
     "priceUSD": 55,
     "available": false,
     "lengthMM": 914.4
    },
    {
     "sku": "TRL-048B-LAN",
     "size": "48\"",
     "priceUSD": 33.25,
     "available": true,
     "lengthMM": 1219.2
    },
    {
     "sku": "TRL-060B-LAN",
     "size": "60\"",
     "priceUSD": 90,
     "available": false,
     "lengthMM": 1524
    },
    {
     "sku": "TRL-072B-LAN",
     "size": "72\"",
     "priceUSD": 77.68,
     "available": true,
     "lengthMM": 1828.8
    },
    {
     "sku": "TRL-096B-LAN",
     "size": "96\"",
     "priceUSD": 72.7,
     "available": false,
     "lengthMM": 2438.4
    },
    {
     "sku": "TRL-144B-LAN",
     "size": "144\"",
     "priceUSD": 205.75,
     "available": false,
     "lengthMM": 3657.6
    }
   ],
   "cross_sells": [
    {
     "handle": "black-anodized-e-metric-ruler-inch-centimeter",
     "why": "Add a dual-system option for mixed-standard work."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/TRL-012B-LAN.jpg?v=1769782902",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select length, calibrated edge, and reading direction before installation or use."
  },
  {
   "handle": "black-metric-left-right-bottom-edge-rule",
   "name": "Black Metric Left-to-Right Bottom Edge Rule",
   "url": "https://lancerulers.com/products/black-metric-left-right-bottom-edge-rule",
   "family": "black-anodized-rulers",
   "material": "Black anodized hardened aluminum",
   "orientation": "BOTTOM_EDGE_LEFT_TO_RIGHT",
   "summary": "Black metric rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
   "headline": "A black engraved metric ruler configurable by length, calibrated edge, and reading direction.",
   "how_to_choose": "Choose the unit system and length, then select the calibrated edge and reading direction shown from your working position.",
   "problem": "A generic ruler may put the numbers upside down, on the wrong edge, or increasing in the wrong direction.",
   "outcome": "Select metric length, calibrated edge, and reading direction before installation or use.",
   "benefits": [
    "Black metric rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
    "The PDF distinguishes top-versus-bottom calibration edge and left-to-right versus right-to-left reading direction.",
    "The PDF lists 50-, 100-, 150-, and 200-centimeter lengths for the four live metric orientation families.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Black anodized hardened aluminum",
    "finish": "Black anodized",
    "graduations": "Silver metric calibrations",
    "scale": "Metric",
    "use": "Machine-shop measurement; Factory measurement"
   },
   "seo": {
    "title": "Black Metric Left-to-Right Bottom Edge Rule — Lance Rulers",
    "metaDescription": "A black engraved metric ruler configurable by length, calibrated edge, and reading direction. Choose the unit system and length, then select the…"
   },
   "faq": [
    {
     "answer": "A black engraved metric ruler configurable by length, calibrated edge, and reading direction.",
     "question": "What is the Black Metric Left-to-Right Bottom Edge Rule?"
    },
    {
     "answer": "Select metric length, calibrated edge, and reading direction before installation or use.",
     "question": "How should I choose a Black Metric Left-to-Right Bottom Edge Rule?"
    },
    {
     "answer": "Offered configurations: 50 cm, 100 cm, 150 cm, and 200 cm. Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    11.63,
    49.44
   ],
   "variantCount": 4,
   "variants": [
    {
     "sku": "BLR-050B-M-LAN",
     "size": "50cm",
     "priceUSD": 11.63,
     "available": false,
     "lengthMM": 500
    },
    {
     "sku": "BLR-100B-M-LAN",
     "size": "100cm",
     "priceUSD": 24.99,
     "available": true,
     "lengthMM": 1000
    },
    {
     "sku": "BLR-150B-M-LAN",
     "size": "150cm",
     "priceUSD": 36.45,
     "available": true,
     "lengthMM": 1500
    },
    {
     "sku": "BLR-200B-M-LAN",
     "size": "200cm",
     "priceUSD": 49.44,
     "available": true,
     "lengthMM": 2000
    }
   ],
   "cross_sells": [
    {
     "handle": "black-anodized-e-metric-ruler-inch-centimeter",
     "why": "Add a dual-system option for mixed-standard work."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/BLR-050B-M-LAN.jpg?v=1769782937",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select metric length, calibrated edge, and reading direction before installation or use."
  },
  {
   "handle": "black-metric-left-right-top-edge-rule",
   "name": "Black Metric Left-to-Right Top Edge Rule",
   "url": "https://lancerulers.com/products/black-metric-left-right-top-edge-rule",
   "family": "black-anodized-rulers",
   "material": "Black anodized hardened aluminum",
   "orientation": "TOP_EDGE_LEFT_TO_RIGHT",
   "summary": "Black metric rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
   "headline": "A black engraved metric ruler configurable by length, calibrated edge, and reading direction.",
   "how_to_choose": "Choose the unit system and length, then select the calibrated edge and reading direction shown from your working position.",
   "problem": "A generic ruler may put the numbers upside down, on the wrong edge, or increasing in the wrong direction.",
   "outcome": "Select metric length, calibrated edge, and reading direction before installation or use.",
   "benefits": [
    "Black metric rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
    "The PDF distinguishes top-versus-bottom calibration edge and left-to-right versus right-to-left reading direction.",
    "The PDF lists 50-, 100-, 150-, and 200-centimeter lengths for the four live metric orientation families.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Black anodized hardened aluminum",
    "finish": "Black anodized",
    "graduations": "Silver metric calibrations",
    "scale": "Metric",
    "use": "Machine-shop measurement; Factory measurement"
   },
   "seo": {
    "title": "Black Metric Left-to-Right Top Edge Rule — Lance Rulers",
    "metaDescription": "A black engraved metric ruler configurable by length, calibrated edge, and reading direction. Choose the unit system and length, then select the…"
   },
   "faq": [
    {
     "answer": "A black engraved metric ruler configurable by length, calibrated edge, and reading direction.",
     "question": "What is the Black Metric Left-to-Right Top Edge Rule?"
    },
    {
     "answer": "Select metric length, calibrated edge, and reading direction before installation or use.",
     "question": "How should I choose a Black Metric Left-to-Right Top Edge Rule?"
    },
    {
     "answer": "Offered configurations: 50 cm, 100 cm, 150 cm, and 200 cm. Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    13.38,
    55.19
   ],
   "variantCount": 4,
   "variants": [
    {
     "sku": "TLR-050B-M-LAN",
     "size": "50cm",
     "priceUSD": 13.38,
     "available": true,
     "lengthMM": 500
    },
    {
     "sku": "TLR-100B-M-LAN",
     "size": "100cm",
     "priceUSD": 29.99,
     "available": true,
     "lengthMM": 1000
    },
    {
     "sku": "TLR-150B-M-LAN",
     "size": "150cm",
     "priceUSD": 41.8,
     "available": true,
     "lengthMM": 1500
    },
    {
     "sku": "TLR-200B-M-LAN",
     "size": "200cm",
     "priceUSD": 55.19,
     "available": true,
     "lengthMM": 2000
    }
   ],
   "cross_sells": [
    {
     "handle": "black-anodized-e-metric-ruler-inch-centimeter",
     "why": "Add a dual-system option for mixed-standard work."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/TLR-050B-M-LAN.jpg?v=1769782939",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select metric length, calibrated edge, and reading direction before installation or use."
  },
  {
   "handle": "black-metric-right-left-bottom-edge-rule",
   "name": "Black Metric Right-to-Left Bottom Edge Rule",
   "url": "https://lancerulers.com/products/black-metric-right-left-bottom-edge-rule",
   "family": "black-anodized-rulers",
   "material": "Black anodized hardened aluminum",
   "orientation": "BOTTOM_EDGE_RIGHT_TO_LEFT",
   "summary": "Black metric rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
   "headline": "A black engraved metric ruler configurable by length, calibrated edge, and reading direction.",
   "how_to_choose": "Choose the unit system and length, then select the calibrated edge and reading direction shown from your working position.",
   "problem": "A generic ruler may put the numbers upside down, on the wrong edge, or increasing in the wrong direction.",
   "outcome": "Select metric length, calibrated edge, and reading direction before installation or use.",
   "benefits": [
    "Black metric rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
    "The PDF distinguishes top-versus-bottom calibration edge and left-to-right versus right-to-left reading direction.",
    "The PDF lists 50-, 100-, 150-, and 200-centimeter lengths for the four live metric orientation families.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Black anodized hardened aluminum",
    "finish": "Black anodized",
    "graduations": "Silver metric calibrations",
    "scale": "Metric",
    "use": "Machine-shop measurement; Factory measurement"
   },
   "seo": {
    "title": "Black Metric Right-to-Left Bottom Edge Rule — Lance Rulers",
    "metaDescription": "A black engraved metric ruler configurable by length, calibrated edge, and reading direction. Choose the unit system and length, then select the…"
   },
   "faq": [
    {
     "answer": "A black engraved metric ruler configurable by length, calibrated edge, and reading direction.",
     "question": "What is the Black Metric Right-to-Left Bottom Edge Rule?"
    },
    {
     "answer": "Select metric length, calibrated edge, and reading direction before installation or use.",
     "question": "How should I choose a Black Metric Right-to-Left Bottom Edge Rule?"
    },
    {
     "answer": "Offered configurations: 50 cm, 100 cm, 150 cm, and 200 cm. Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    11.63,
    49.44
   ],
   "variantCount": 4,
   "variants": [
    {
     "sku": "BRL-050B-M-LAN",
     "size": "50cm",
     "priceUSD": 11.63,
     "available": true,
     "lengthMM": 500
    },
    {
     "sku": "BRL-100B-M-LAN",
     "size": "100cm",
     "priceUSD": 24.75,
     "available": true,
     "lengthMM": 1000
    },
    {
     "sku": "BRL-150B-M-LAN",
     "size": "150cm",
     "priceUSD": 41.95,
     "available": false,
     "lengthMM": 1500
    },
    {
     "sku": "BRL-200B-M-LAN",
     "size": "200cm",
     "priceUSD": 49.44,
     "available": true,
     "lengthMM": 2000
    }
   ],
   "cross_sells": [
    {
     "handle": "black-anodized-e-metric-ruler-inch-centimeter",
     "why": "Add a dual-system option for mixed-standard work."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/BRL-050B-M-LAN.jpg?v=1769782941",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select metric length, calibrated edge, and reading direction before installation or use."
  },
  {
   "handle": "black-metric-right-left-top-edge-rule",
   "name": "Black Metric Right-to-Left Top Edge Rule",
   "url": "https://lancerulers.com/products/black-metric-right-left-top-edge-rule",
   "family": "black-anodized-rulers",
   "material": "Black anodized hardened aluminum",
   "orientation": "TOP_EDGE_RIGHT_TO_LEFT",
   "summary": "Black metric rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
   "headline": "A black engraved metric ruler configurable by length, calibrated edge, and reading direction.",
   "how_to_choose": "Choose the unit system and length, then select the calibrated edge and reading direction shown from your working position.",
   "problem": "A generic ruler may put the numbers upside down, on the wrong edge, or increasing in the wrong direction.",
   "outcome": "Select metric length, calibrated edge, and reading direction before installation or use.",
   "benefits": [
    "Black metric rulers are black anodized hardened aluminum, 0.090 inch thick and 1 inch wide, with silver calibrations.",
    "The PDF distinguishes top-versus-bottom calibration edge and left-to-right versus right-to-left reading direction.",
    "The PDF lists 50-, 100-, 150-, and 200-centimeter lengths for the four live metric orientation families.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Black anodized hardened aluminum",
    "finish": "Black anodized",
    "graduations": "Silver metric calibrations",
    "scale": "Metric",
    "use": "Machine-shop measurement; Factory measurement"
   },
   "seo": {
    "title": "Black Metric Right-to-Left Top Edge Rule — Lance Rulers",
    "metaDescription": "A black engraved metric ruler configurable by length, calibrated edge, and reading direction. Choose the unit system and length, then select the…"
   },
   "faq": [
    {
     "answer": "A black engraved metric ruler configurable by length, calibrated edge, and reading direction.",
     "question": "What is the Black Metric Right-to-Left Top Edge Rule?"
    },
    {
     "answer": "Select metric length, calibrated edge, and reading direction before installation or use.",
     "question": "How should I choose a Black Metric Right-to-Left Top Edge Rule?"
    },
    {
     "answer": "Offered configurations: 50 cm, 100 cm, 150 cm, and 200 cm. Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    13.19,
    56.88
   ],
   "variantCount": 4,
   "variants": [
    {
     "sku": "TRL-050B-M-LAN",
     "size": "50cm",
     "priceUSD": 13.19,
     "available": true,
     "lengthMM": 500
    },
    {
     "sku": "TRL-100B-M-LAN",
     "size": "100cm",
     "priceUSD": 28.5,
     "available": true,
     "lengthMM": 1000
    },
    {
     "sku": "TRL-150B-M-LAN",
     "size": "150cm",
     "priceUSD": 41.9,
     "available": true,
     "lengthMM": 1500
    },
    {
     "sku": "TRL-200B-M-LAN",
     "size": "200cm",
     "priceUSD": 56.88,
     "available": true,
     "lengthMM": 2000
    }
   ],
   "cross_sells": [
    {
     "handle": "black-anodized-e-metric-ruler-inch-centimeter",
     "why": "Add a dual-system option for mixed-standard work."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/TRL-0508-M-LAN.jpg?v=1769782942",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select metric length, calibrated edge, and reading direction before installation or use."
  },
  {
   "handle": "center-finding-rule",
   "name": "Aluminum Center-Finding Ruler",
   "url": "https://lancerulers.com/products/center-finding-rule",
   "family": "specialty-rulers",
   "material": "Aluminum",
   "orientation": null,
   "summary": "A zero point sits at the center of the top edge with equal measurements left and right in thirty-seconds; the bottom edge is a standard rule in sixteenths.",
   "headline": "A center-zero aluminum ruler for symmetrical marking and layout.",
   "how_to_choose": "Choose the length and calibration that fit your work surface and task.",
   "problem": "Finding center with a conventional end-zero ruler requires extra arithmetic and rechecking.",
   "outcome": "Place zero at the center and read equal distances left and right while retaining a standard rule on the opposite edge.",
   "benefits": [
    "A zero point sits at the center of the top edge with equal measurements left and right in thirty-seconds; the bottom edge is a standard rule in sixteenths.",
    "The PDF names patternmaking, tailoring, form design, and crafts and lists 12-, 18-, 24-, 36-, and 48-inch versions.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "finish": "Anodized, scratch-resistant aluminum",
    "graduations": "Top: centered zero with equal left/right 1/32-inch measurements; bottom: standard 1/16-inch rule",
    "scale": "Center-zero English",
    "use": "Patternmaking; Tailoring; Form design; Crafts"
   },
   "seo": {
    "title": "Aluminum Center-Finding Ruler — Lance Rulers",
    "metaDescription": "A center-zero aluminum ruler for symmetrical marking and layout. Choose the length and calibration that fit your work surface and task."
   },
   "faq": [
    {
     "answer": "A center-zero aluminum ruler for symmetrical marking and layout.",
     "question": "What is the Aluminum Center-Finding Ruler?"
    },
    {
     "answer": "Place zero at the center and read equal distances left and right while retaining a standard rule on the opposite edge.",
     "question": "How should I choose a Aluminum Center-Finding Ruler?"
    },
    {
     "answer": "Offered configurations: 6\", 12\", 18\", 24\", 36\", and 48\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    3.45,
    16.06
   ],
   "variantCount": 6,
   "variants": [
    {
     "sku": "CF-006-LAN",
     "size": "6\"",
     "priceUSD": 6.5,
     "available": false,
     "lengthMM": 152.4
    },
    {
     "sku": "CF-012-LAN",
     "size": "12\"",
     "priceUSD": 3.45,
     "available": true,
     "lengthMM": 304.8
    },
    {
     "sku": "CF-018-LAN",
     "size": "18\"",
     "priceUSD": 5.9,
     "available": false,
     "lengthMM": 457.2
    },
    {
     "sku": "CF-024-LAN",
     "size": "24\"",
     "priceUSD": 8.5,
     "available": true,
     "lengthMM": 609.6
    },
    {
     "sku": "CF-036-LAN",
     "size": "36\"",
     "priceUSD": 12.75,
     "available": true,
     "lengthMM": 914.4
    },
    {
     "sku": "CF-048-LAN",
     "size": "48\"",
     "priceUSD": 16.06,
     "available": true,
     "lengthMM": 1219.2
    }
   ],
   "cross_sells": [
    {
     "handle": "aluminum-cuff-rule",
     "why": "Pair centering with repeatable cuff marking."
    },
    {
     "handle": "straight-edge-aluminum-rule",
     "why": "Add general long-format ruling."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/CF-012-LAN.jpg?v=1769782923",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Place zero at the center and read equal distances left and right while retaining a standard rule on the opposite edge."
  },
  {
   "handle": "heavy-duty-drafting-stainless-steel-t-square",
   "name": "Heavy-Duty Drafting Stainless Steel T-Square",
   "url": "https://lancerulers.com/products/heavy-duty-drafting-stainless-steel-t-square",
   "family": "t-squares",
   "material": "Aluminum",
   "orientation": null,
   "summary": "A configured T-square family whose material, head construction, calibration, and physical specifications remain blocked pending first-party verification.",
   "headline": "A stainless-steel T-square assortment for perpendicular drafting and layout in configured lengths from 18 to 48 inches.",
   "how_to_choose": "",
   "problem": "A straight ruler alone cannot register a repeatable perpendicular line against the work edge.",
   "outcome": "Choose the blade length that spans the working area and compare the configured construction with adjacent Lance T-squares.",
   "benefits": [
    "The Shopify catalog configures 6 variants: 18\", 24\", 30\", 36\", 42\", 48\"."
   ],
   "spec": {},
   "seo": {
    "title": "Heavy-Duty Drafting Stainless Steel T-Square — Lance Rulers",
    "metaDescription": "A stainless-steel T-square assortment for perpendicular drafting and layout in configured lengths from 18 to 48 inches."
   },
   "faq": [
    {
     "answer": "A stainless-steel T-square assortment for perpendicular drafting and layout in configured lengths from 18 to 48 inches.",
     "question": "What is the Heavy-Duty Drafting Stainless Steel T-Square?"
    },
    {
     "answer": "Choose the blade length that spans the working area and compare the configured construction with adjacent Lance T-squares.",
     "question": "How should I choose a Heavy-Duty Drafting Stainless Steel T-Square?"
    },
    {
     "answer": "Offered configurations: 18\", 24\", 30\", 36\", 42\", and 48\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    16.63,
    30.85
   ],
   "variantCount": 6,
   "variants": [
    {
     "sku": "SSTP-018-LAN",
     "size": "18\"",
     "priceUSD": 16.63,
     "available": true,
     "lengthMM": 457.2
    },
    {
     "sku": "SSTP-024-LAN",
     "size": "24\"",
     "priceUSD": 21.33,
     "available": true,
     "lengthMM": 609.6
    },
    {
     "sku": "SSTP-030-LAN",
     "size": "30\"",
     "priceUSD": 21.33,
     "available": true,
     "lengthMM": 762
    },
    {
     "sku": "SSTP-036-LAN",
     "size": "36\"",
     "priceUSD": 23.9,
     "available": true,
     "lengthMM": 914.4
    },
    {
     "sku": "SSTP-042-LAN",
     "size": "42\"",
     "priceUSD": 28.36,
     "available": true,
     "lengthMM": 1066.8
    },
    {
     "sku": "SSTP-048-LAN",
     "size": "48\"",
     "priceUSD": 30.85,
     "available": true,
     "lengthMM": 1219.2
    }
   ],
   "cross_sells": [
    {
     "handle": "heavy-duty-t-square",
     "why": "Compare stainless-steel and wide-blade aluminum formats."
    },
    {
     "handle": "standard-t-square",
     "why": "Compare stainless-steel and everyday aluminum T-square formats."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/SSTP-018-LAN.jpg?v=1769782899",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Choose the blade length that spans the working area and compare the configured construction with adjacent Lance T-squares."
  },
  {
   "handle": "heavy-duty-t-square",
   "name": "Heavy-Duty Aluminum T-Square",
   "url": "https://lancerulers.com/products/heavy-duty-t-square",
   "family": "t-squares",
   "material": "Aluminum blade; green ABS head",
   "orientation": null,
   "summary": "Heavy-duty T-squares use a 2-inch-wide aluminum blade and a 16-inch green ABS head.",
   "headline": "A wide-blade aluminum T-square for large-format perpendicular layout.",
   "how_to_choose": "Choose the length and calibration that fit your work surface and task.",
   "problem": "Keeping a long perpendicular line aligned while moving or re-registering a shorter tool.",
   "outcome": "Choose one blade length for the working surface and establish the cross-line in one setup.",
   "benefits": [
    "Heavy-duty T-squares use a 2-inch-wide aluminum blade and a 16-inch green ABS head.",
    "The blade is calibrated in eighths and sixteenths of an inch; the head is calibrated in eighths.",
    "The PDF lists 24-, 30-, 36-, 42-, 48-, 60-, and 72-inch lengths.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Aluminum blade; green ABS head",
    "finish": "Anodized aluminum",
    "graduations": "Blade: 1/8 and 1/16 inch; head: 1/8 inch",
    "scale": "English",
    "use": "Drafting; Perpendicular layout"
   },
   "seo": {
    "title": "Heavy-Duty Aluminum T-Square — Lance Rulers",
    "metaDescription": "A wide-blade aluminum T-square for large-format perpendicular layout. Choose the length and calibration that fit your work surface and task."
   },
   "faq": [
    {
     "answer": "A wide-blade aluminum T-square for large-format perpendicular layout.",
     "question": "What is the Heavy-Duty Aluminum T-Square?"
    },
    {
     "answer": "Choose one blade length for the working surface and establish the cross-line in one setup.",
     "question": "How should I choose a Heavy-Duty Aluminum T-Square?"
    },
    {
     "answer": "Offered configurations: 24\", 30\", 36\", 42\", 48\", 60\", and 72\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    29.93,
    84.25
   ],
   "variantCount": 7,
   "variants": [
    {
     "sku": "HT-024-LAN",
     "size": "24\"",
     "priceUSD": 29.93,
     "available": true,
     "lengthMM": 609.6
    },
    {
     "sku": "HT-030-LAN",
     "size": "30\"",
     "priceUSD": 34.93,
     "available": true,
     "lengthMM": 762
    },
    {
     "sku": "HT-036-LAN",
     "size": "36\"",
     "priceUSD": 33.75,
     "available": true,
     "lengthMM": 914.4
    },
    {
     "sku": "HT-042-LAN",
     "size": "42\"",
     "priceUSD": 38.9,
     "available": true,
     "lengthMM": 1066.8
    },
    {
     "sku": "HT-048-LAN",
     "size": "48\"",
     "priceUSD": 42,
     "available": false,
     "lengthMM": 1219.2
    },
    {
     "sku": "HT-060-LAN",
     "size": "60\"",
     "priceUSD": 75.99,
     "available": true,
     "lengthMM": 1524
    },
    {
     "sku": "HT-072-LAN",
     "size": "72\"",
     "priceUSD": 84.25,
     "available": true,
     "lengthMM": 1828.8
    }
   ],
   "cross_sells": [
    {
     "handle": "template-triangle-ruler-30-60-90",
     "why": "Add angled construction to perpendicular layout."
    },
    {
     "handle": "straight-edge-aluminum-rule",
     "why": "Add a long unheaded straight reference."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/HT-024-LAN.jpg?v=1769782890",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Choose one blade length for the working surface and establish the cross-line in one setup."
  },
  {
   "handle": "lance-agate-pica-ruler",
   "name": "Aluminum Agate/Pica Ruler",
   "url": "https://lancerulers.com/products/lance-agate-pica-ruler",
   "family": "specialty-rulers",
   "material": "Aluminum",
   "orientation": null,
   "summary": "Agate/Pica rules are intended for layout of printed material and are calibrated on two edges on both sides.",
   "headline": "A specialist aluminum ruler combining inch, pica, and agate layout scales.",
   "how_to_choose": "Choose the length and calibration that fit your work surface and task.",
   "problem": "Converting among inch, pica, and agate measurements interrupts layout and invites transcription errors.",
   "outcome": "Choose the ruler length and read the required print scale directly from the tool.",
   "benefits": [
    "Agate/Pica rules are intended for layout of printed material and are calibrated on two edges on both sides.",
    "One side combines inches in sixteenths with picas; the other combines inches in sixteenths with agates.",
    "The PDF lists 12-, 18-, and 24-inch versions.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "finish": "Anodized, scratch-resistant aluminum",
    "graduations": "Side one: 1/16 inch and picas; side two: 1/16 inch and agates",
    "scale": "Inch/Pica/Agate",
    "use": "Printed-material layout"
   },
   "seo": {
    "title": "Aluminum Agate/Pica Ruler — Lance Rulers",
    "metaDescription": "A specialist aluminum ruler combining inch, pica, and agate layout scales. Choose the length and calibration that fit your work surface and task."
   },
   "faq": [
    {
     "answer": "A specialist aluminum ruler combining inch, pica, and agate layout scales.",
     "question": "What is the Aluminum Agate/Pica Ruler?"
    },
    {
     "answer": "Choose the ruler length and read the required print scale directly from the tool.",
     "question": "How should I choose a Aluminum Agate/Pica Ruler?"
    },
    {
     "answer": "Offered configurations: 12\", 18\", and 24\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    10.5,
    14.5
   ],
   "variantCount": 3,
   "variants": [
    {
     "sku": "AP-012-LAN",
     "size": "12\"",
     "priceUSD": 10.5,
     "available": false,
     "lengthMM": 304.8
    },
    {
     "sku": "AP-018-LAN",
     "size": "18\"",
     "priceUSD": 12.5,
     "available": false,
     "lengthMM": 457.2
    },
    {
     "sku": "AP-024-LAN",
     "size": "24\"",
     "priceUSD": 14.5,
     "available": false,
     "lengthMM": 609.6
    }
   ],
   "cross_sells": [
    {
     "handle": "straight-edge-aluminum-rule",
     "why": "Add a general inch straight edge for non-print layout."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/AP-018-LAN.jpg?v=1769790621",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Choose the ruler length and read the required print scale directly from the tool."
  },
  {
   "handle": "lance-french-curve",
   "name": "Aluminum French Curve Ruler",
   "url": "https://lancerulers.com/products/lance-french-curve",
   "family": "curves",
   "material": "Aluminum",
   "orientation": null,
   "summary": "French curves are calibrated on one edge on both sides.",
   "headline": "An aluminum French curve for armholes and compact pattern transitions.",
   "how_to_choose": "Choose the curve geometry and unit system that match your patternmaking method.",
   "problem": "Small curve transitions are difficult to reproduce across related pattern pieces.",
   "outcome": "Select the curve and unit system, align key pattern points, and trace the required profile.",
   "benefits": [
    "French curves are calibrated on one edge on both sides.",
    "The PDF names armhole formation and says the forms complement the hip curve by replacing curves formerly found in Burmester sets.",
    "The PDF lists 12-inch, 24-inch, 32-centimeter, and 60-centimeter versions.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "finish": "Anodized, scratch-resistant aluminum",
    "graduations": "One edge on both sides",
    "scale": "English or Metric by variant",
    "use": "Armhole formation; Pattern curve drafting"
   },
   "seo": {
    "title": "Aluminum French Curve Ruler — Lance Rulers",
    "metaDescription": "An aluminum French curve for armholes and compact pattern transitions. Choose the curve geometry and unit system that match your patternmaking method."
   },
   "faq": [
    {
     "answer": "An aluminum French curve for armholes and compact pattern transitions.",
     "question": "What is the Aluminum French Curve Ruler?"
    },
    {
     "answer": "Select the curve and unit system, align key pattern points, and trace the required profile.",
     "question": "How should I choose a Aluminum French Curve Ruler?"
    },
    {
     "answer": "Offered configurations: 12\", 32 cm, 60 cm, and 24\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    8.5,
    14.5
   ],
   "variantCount": 4,
   "variants": [
    {
     "sku": "FC-012-LAN",
     "size": "12\" (Inch)",
     "priceUSD": 8.5,
     "available": true,
     "lengthMM": null
    },
    {
     "sku": "FC-024-LAN",
     "size": "24\" (Inch)",
     "priceUSD": 14.5,
     "available": true,
     "lengthMM": null
    },
    {
     "sku": "FC-032M-LAN",
     "size": "32cm (Metric)",
     "priceUSD": 8.5,
     "available": true,
     "lengthMM": null
    },
    {
     "sku": "FC-060M-LAN",
     "size": "60cm (Metric)",
     "priceUSD": 14.5,
     "available": false,
     "lengthMM": null
    }
   ],
   "cross_sells": [
    {
     "handle": "lance-hip-curve",
     "why": "Pair compact curve shaping with long seam transitions."
    },
    {
     "handle": "aluminum-l-square",
     "why": "Add right-angle pattern construction."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/FC-012-LAN.jpg?v=1769790618",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select the curve and unit system, align key pattern points, and trace the required profile."
  },
  {
   "handle": "lance-half-size-l-square",
   "name": "Half-Scale Aluminum L-Square",
   "url": "https://lancerulers.com/products/lance-half-size-l-square",
   "family": "l-squares",
   "material": "Aluminum",
   "orientation": null,
   "summary": "Half-size L-squares are half scale versions of standard L-squares and are calibrated on one edge on two sides.",
   "headline": "A half-scale aluminum L-square for reduced pattern development and instruction.",
   "how_to_choose": "Choose the 12 x 6 inch or 30 x 15 centimeter half-scale version to match your pattern system.",
   "problem": "Manual scale conversion slows drafting and introduces arithmetic mistakes.",
   "outcome": "Choose English or metric half scale and draft directly in the reduced pattern system.",
   "benefits": [
    "Half-size L-squares are half scale versions of standard L-squares and are calibrated on one edge on two sides.",
    "The PDF lists 12-by-6-inch and 30-by-16-centimeter versions.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "finish": "Anodized, scratch-resistant aluminum",
    "graduations": "One edge on two sides; half-scale calibration",
    "scale": "Half-scale English or Metric by variant",
    "use": "Half-scale pattern creation"
   },
   "seo": {
    "title": "Half-Scale Aluminum L-Square — Lance Rulers",
    "metaDescription": "A half-scale aluminum L-square for reduced pattern development and instruction. Choose the 12 x 6 inch or 30 x 15 centimeter half-scale version to match…"
   },
   "faq": [
    {
     "answer": "A half-scale aluminum L-square for reduced pattern development and instruction.",
     "question": "What is the Half-Scale Aluminum L-Square?"
    },
    {
     "answer": "Choose English or metric half scale and draft directly in the reduced pattern system.",
     "question": "How should I choose a Half-Scale Aluminum L-Square?"
    },
    {
     "answer": "Offered configurations: 30 × 15 cm, and 12 × 6\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    9.5,
    9.5
   ],
   "variantCount": 2,
   "variants": [
    {
     "sku": "LS-012-05-LAN",
     "size": "12\" x 6\" (Inch)",
     "priceUSD": 9.5,
     "available": false,
     "lengthMM": null
    },
    {
     "sku": "LS-030-05M-LAN",
     "size": "30cm x 15cm (Metric)",
     "priceUSD": 9.5,
     "available": false,
     "lengthMM": null
    }
   ],
   "cross_sells": [
    {
     "handle": "aluminum-l-square",
     "why": "Move between half-scale development and full-size construction."
    },
    {
     "handle": "lance-french-curve",
     "why": "Add curved pattern development."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/LS-012-LAN_9f5c866d-5e60-4445-b2e4-332a0506d69e.jpg?v=1769790624",
     "w": 2000,
     "h": 2000
    },
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/LS-012-half-small_414d049b-bc0c-4e81-8cb6-8b4ae85a5615.jpg?v=1769801746",
     "w": 150,
     "h": 131
    }
   ],
   "support": "Choose English or metric half scale and draft directly in the reduced pattern system."
  },
  {
   "handle": "lance-hip-curve",
   "name": "Aluminum Hip Curve Ruler",
   "url": "https://lancerulers.com/products/lance-hip-curve",
   "family": "curves",
   "material": "Aluminum",
   "orientation": null,
   "summary": "Hip curves are calibrated on one edge on both sides.",
   "headline": "A long aluminum hip curve for garment-pattern shaping and seam transitions.",
   "how_to_choose": "Choose the curve geometry and unit system that match your patternmaking method.",
   "problem": "Piecing together a long curve creates bumps and inconsistent transitions.",
   "outcome": "Select the unit system and use one long curve to connect key pattern points smoothly.",
   "benefits": [
    "Hip curves are calibrated on one edge on both sides.",
    "The PDF names hipline, trouser inseam, lapels, sleeves, and skirt seams as uses.",
    "The PDF lists 24-inch and 60-centimeter versions.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "finish": "Anodized, scratch-resistant aluminum",
    "graduations": "One edge on both sides",
    "scale": "English or Metric by variant",
    "use": "Hipline drafting; Trouser inseams; Lapels; Sleeves; Skirt seams"
   },
   "seo": {
    "title": "Aluminum Hip Curve Ruler — Lance Rulers",
    "metaDescription": "A long aluminum hip curve for garment-pattern shaping and seam transitions. Choose the curve geometry and unit system that match your patternmaking method."
   },
   "faq": [
    {
     "answer": "A long aluminum hip curve for garment-pattern shaping and seam transitions.",
     "question": "What is the Aluminum Hip Curve Ruler?"
    },
    {
     "answer": "Select the unit system and use one long curve to connect key pattern points smoothly.",
     "question": "How should I choose a Aluminum Hip Curve Ruler?"
    },
    {
     "answer": "Offered configurations: 60 cm, and 24\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    12.5,
    12.5
   ],
   "variantCount": 2,
   "variants": [
    {
     "sku": "HC-024-LAN",
     "size": "24\" (Inch)",
     "priceUSD": 12.5,
     "available": false,
     "lengthMM": null
    },
    {
     "sku": "HC-60M-LAN",
     "size": "60cm (Metric)",
     "priceUSD": 12.5,
     "available": false,
     "lengthMM": null
    }
   ],
   "cross_sells": [
    {
     "handle": "lance-french-curve",
     "why": "Pair long garment curves with compact armhole shaping."
    },
    {
     "handle": "aluminum-l-square",
     "why": "Add right-angle pattern construction."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/HC-024-LAN.jpg?v=1769790614",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select the unit system and use one long curve to connect key pattern points smoothly."
  },
  {
   "handle": "lance-straight-edge-e-metric-inch-centimeter",
   "name": "English/Metric Aluminum Straight Edge Ruler",
   "url": "https://lancerulers.com/products/lance-straight-edge-e-metric-inch-centimeter",
   "family": "straight-edge-rulers",
   "material": "Aluminum",
   "orientation": null,
   "summary": "English/metric straight edges place millimeters-to-centimeters on the top edge and inches in sixteenths on the bottom edge, on one side.",
   "headline": "A dual-scale aluminum straight edge that keeps inch and metric measurement on one tool.",
   "how_to_choose": "",
   "problem": "Switching rulers or converting dimensions interrupts mixed-standard work and creates transcription risk.",
   "outcome": "Choose one length and read the required unit system from its dedicated edge.",
   "benefits": [
    "English/metric straight edges place millimeters-to-centimeters on the top edge and inches in sixteenths on the bottom edge, on one side.",
    "The PDF explicitly lists 15, 30, 60, 150, and 200 centimeter sizes.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Aluminum",
    "finish": "Anodized, scratch-resistant aluminum",
    "graduations": "Top edge: millimeters to centimeters; bottom edge: inches to 1/16",
    "scale": "English/Metric",
    "use": "Dual-system measuring; Ruling; Layout"
   },
   "seo": {
    "title": "English/Metric Aluminum Straight Edge Ruler — Lance Rulers",
    "metaDescription": "A dual-scale aluminum straight edge that keeps inch and metric measurement on one tool."
   },
   "faq": [
    {
     "answer": "A dual-scale aluminum straight edge that keeps inch and metric measurement on one tool.",
     "question": "What is the English/Metric Aluminum Straight Edge Ruler?"
    },
    {
     "answer": "Choose one length and read the required unit system from its dedicated edge.",
     "question": "How should I choose a English/Metric Aluminum Straight Edge Ruler?"
    },
    {
     "answer": "Offered configurations: 15 cm / 6\", 30 cm / 12\", 45 cm / 18\", 60 cm / 24\", 100 cm / 39\", 150 cm / 59\", and 200 cm / 79\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    6.5,
    48.5
   ],
   "variantCount": 7,
   "variants": [
    {
     "sku": "SE-015EM-LAN",
     "size": "15cm / 6\"",
     "priceUSD": 6.5,
     "available": false,
     "lengthMM": 150
    },
    {
     "sku": "SE-030EM-LAN",
     "size": "30cm / 12\"",
     "priceUSD": 9.5,
     "available": false,
     "lengthMM": 300
    },
    {
     "sku": "SE-045EM-LAN",
     "size": "45cm / 18\"",
     "priceUSD": 12.5,
     "available": false,
     "lengthMM": 450
    },
    {
     "sku": "SE-060EM-LAN",
     "size": "60cm / 24\"",
     "priceUSD": 15.5,
     "available": false,
     "lengthMM": 600
    },
    {
     "sku": "SE-100EM-LAN",
     "size": "100cm / 39\"",
     "priceUSD": 28.5,
     "available": false,
     "lengthMM": 1000
    },
    {
     "sku": "SE-150EM-LAN",
     "size": "150cm / 59\"",
     "priceUSD": 38.5,
     "available": false,
     "lengthMM": 1500
    },
    {
     "sku": "SE-200EM-LAN",
     "size": "200cm / 79\"",
     "priceUSD": 48.5,
     "available": false,
     "lengthMM": 2000
    }
   ],
   "cross_sells": [
    {
     "handle": "lance-straight-edge-metric-centimeter",
     "why": "Add a metric-only option."
    },
    {
     "handle": "aluminum-l-square",
     "why": "Add right-angle layout."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/SE-030EM-LAN.jpg?v=1769790627",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Choose one length and read the required unit system from its dedicated edge."
  },
  {
   "handle": "lance-straight-edge-metric-centimeter",
   "name": "Metric Aluminum Straight Edge Ruler",
   "url": "https://lancerulers.com/products/lance-straight-edge-metric-centimeter",
   "family": "straight-edge-rulers",
   "material": "Aluminum",
   "orientation": null,
   "summary": "Metric straight edges are calibrated on two edges on one side, with millimeters-to-centimeters on the top edge and centimeters on the bottom edge.",
   "headline": "A metric-only aluminum straight edge for centimeter and millimeter layout.",
   "how_to_choose": "Choose the overall metric length that fits your work surface and measuring range.",
   "problem": "A mixed-unit ruler adds visual clutter when every measurement is metric.",
   "outcome": "Select the metric length and work from millimeter and centimeter graduations.",
   "benefits": [
    "Metric straight edges are calibrated on two edges on one side, with millimeters-to-centimeters on the top edge and centimeters on the bottom edge.",
    "The PDF lists 30, 45, 60, and 100 centimeter sizes.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Aluminum",
    "finish": "Anodized, scratch-resistant aluminum",
    "graduations": "Top edge: millimeters to centimeters; bottom edge: centimeters",
    "scale": "Metric",
    "use": "Metric measuring; Ruling; Layout"
   },
   "seo": {
    "title": "Metric Aluminum Straight Edge Ruler — Lance Rulers",
    "metaDescription": "A metric-only aluminum straight edge for centimeter and millimeter layout. Choose the overall metric length that fits your work surface and measuring…"
   },
   "faq": [
    {
     "answer": "A metric-only aluminum straight edge for centimeter and millimeter layout.",
     "question": "What is the Metric Aluminum Straight Edge Ruler?"
    },
    {
     "answer": "Select the metric length and work from millimeter and centimeter graduations.",
     "question": "How should I choose a Metric Aluminum Straight Edge Ruler?"
    },
    {
     "answer": "Offered configurations: 30 × 3.5 cm, 45 × 3.5 cm, 60 × 3.5 cm, and 1 m × 35 mm. Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    8.5,
    24.5
   ],
   "variantCount": 4,
   "variants": [
    {
     "sku": "SE-030M-LAN",
     "size": "30cm",
     "priceUSD": 8.5,
     "available": false,
     "lengthMM": 300
    },
    {
     "sku": "SE-045M-LAN",
     "size": "45cm",
     "priceUSD": 11.5,
     "available": false,
     "lengthMM": 450
    },
    {
     "sku": "SE-060M-LAN",
     "size": "60cm",
     "priceUSD": 14.5,
     "available": false,
     "lengthMM": 600
    },
    {
     "sku": "SE-100M-LAN",
     "size": "100cm",
     "priceUSD": 24.5,
     "available": false,
     "lengthMM": 1000
    }
   ],
   "cross_sells": [
    {
     "handle": "lance-straight-edge-e-metric-inch-centimeter",
     "why": "Compare metric-only and dual-scale workflows."
    },
    {
     "handle": "aluminum-l-square",
     "why": "Add right-angle metric layout."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/SE-045M-LAN.jpg?v=1769790631",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select the metric length and work from millimeter and centimeter graduations."
  },
  {
   "handle": "standard-t-square",
   "name": "Standard Aluminum T-Square",
   "url": "https://lancerulers.com/products/standard-t-square",
   "family": "t-squares",
   "material": "Aluminum blade; blue ABS head",
   "orientation": null,
   "summary": "Standard T-squares use a 1.5-inch-wide aluminum blade and a 9-inch blue ABS head.",
   "headline": "An aluminum T-square sized for everyday perpendicular drafting and layout.",
   "how_to_choose": "Choose the length and calibration that fit your work surface and task.",
   "problem": "Rechecking square alignment every time a cross-line is drawn.",
   "outcome": "Register the head to the edge, select the blade length, and draw the perpendicular line.",
   "benefits": [
    "Standard T-squares use a 1.5-inch-wide aluminum blade and a 9-inch blue ABS head.",
    "The blade is calibrated in eighths and sixteenths of an inch; the head is calibrated in eighths.",
    "The PDF explicitly lists 12-, 15-, 18-, and 30-inch lengths.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Aluminum blade; blue ABS head",
    "finish": "Anodized aluminum",
    "graduations": "Blade: 1/8 and 1/16 inch; head: 1/8 inch",
    "scale": "English",
    "use": "Drafting; Perpendicular layout"
   },
   "seo": {
    "title": "Standard Aluminum T-Square — Lance Rulers",
    "metaDescription": "An aluminum T-square sized for everyday perpendicular drafting and layout. Choose the length and calibration that fit your work surface and task."
   },
   "faq": [
    {
     "answer": "An aluminum T-square sized for everyday perpendicular drafting and layout.",
     "question": "What is the Standard Aluminum T-Square?"
    },
    {
     "answer": "Register the head to the edge, select the blade length, and draw the perpendicular line.",
     "question": "How should I choose a Standard Aluminum T-Square?"
    },
    {
     "answer": "Offered configurations: 12\", 15\", 18\", 24\", 30\", and 36\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    12.19,
    22.5
   ],
   "variantCount": 6,
   "variants": [
    {
     "sku": "T-012-LAN",
     "size": "12\"",
     "priceUSD": 12.19,
     "available": true,
     "lengthMM": 304.8
    },
    {
     "sku": "T-015-LAN",
     "size": "15\"",
     "priceUSD": 13.39,
     "available": true,
     "lengthMM": 381
    },
    {
     "sku": "T-018-LAN",
     "size": "18\"",
     "priceUSD": 12.25,
     "available": true,
     "lengthMM": 457.2
    },
    {
     "sku": "T-024-LAN",
     "size": "24\"",
     "priceUSD": 18.5,
     "available": false,
     "lengthMM": 609.6
    },
    {
     "sku": "T-030-LAN",
     "size": "30\"",
     "priceUSD": 15.63,
     "available": true,
     "lengthMM": 762
    },
    {
     "sku": "T-036-LAN",
     "size": "36\"",
     "priceUSD": 22.5,
     "available": false,
     "lengthMM": 914.4
    }
   ],
   "cross_sells": [
    {
     "handle": "template-triangle-ruler-45-45-90",
     "why": "Add square and diagonal construction."
    },
    {
     "handle": "straight-edge-aluminum-rule",
     "why": "Add a general straight measuring edge."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/T-012-LAN.jpg?v=1769782921",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Register the head to the edge, select the blade length, and draw the perpendicular line."
  },
  {
   "handle": "straight-edge-aluminum-rule",
   "name": "Aluminum Straight Edge Ruler — Inch",
   "url": "https://lancerulers.com/products/straight-edge-aluminum-rule",
   "family": "straight-edge-rulers",
   "material": "Aluminum",
   "orientation": null,
   "summary": "Inch straight edges are calibrated on two edges on one side, normally in eighths and sixteenths.",
   "headline": "An anodized aluminum inch ruler offered from compact bench lengths through long-format layout sizes.",
   "how_to_choose": "Choose the length and calibration that fit your work surface and task.",
   "problem": "Stepping a short ruler across the work introduces alignment and cumulative measurement risk.",
   "outcome": "Select one overall length and rule the span from a single straight reference.",
   "benefits": [
    "Inch straight edges are calibrated on two edges on one side, normally in eighths and sixteenths.",
    "The 6-inch version uses compressed sixteenth- and thirty-second-inch calibration; the PDF explicitly lists 6 through 96 inches.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Aluminum",
    "finish": "Anodized, scratch-resistant aluminum",
    "graduations": "Two edges on one side: 1/8 and 1/16 inch; 6-inch model also uses compressed 1/32-inch calibration",
    "scale": "English",
    "use": "Measuring; Ruling; Layout"
   },
   "seo": {
    "title": "Aluminum Straight Edge Ruler — Inch — Lance Rulers",
    "metaDescription": "An anodized aluminum inch ruler offered from compact bench lengths through long-format layout sizes. Choose the length and calibration that fit your work…"
   },
   "faq": [
    {
     "answer": "An anodized aluminum inch ruler offered from compact bench lengths through long-format layout sizes.",
     "question": "What is the Aluminum Straight Edge Ruler — Inch?"
    },
    {
     "answer": "Select one overall length and rule the span from a single straight reference.",
     "question": "How should I choose a Aluminum Straight Edge Ruler — Inch?"
    },
    {
     "answer": "Offered configurations: 6 × 0.75\", 12 × 1\", 15 × 1.25\", 18 × 1.25\", 24 × 1.25\", 36 × 2\", 48 × 2\", 60 × 2\", 72 × 2\", 96 × 2\", and 144\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    3.3,
    83.25
   ],
   "variantCount": 11,
   "variants": [
    {
     "sku": "SE-006-LAN",
     "size": "6\"",
     "priceUSD": 7.99,
     "available": true,
     "lengthMM": 152.4
    },
    {
     "sku": "SE-012-LAN",
     "size": "12\"",
     "priceUSD": 3.3,
     "available": true,
     "lengthMM": 304.8
    },
    {
     "sku": "SE-015-LAN",
     "size": "15\"",
     "priceUSD": 9.5,
     "available": false,
     "lengthMM": 381
    },
    {
     "sku": "SE-018-LAN",
     "size": "18\"",
     "priceUSD": 11.5,
     "available": true,
     "lengthMM": 457.2
    },
    {
     "sku": "SE-024-LAN",
     "size": "24\"",
     "priceUSD": 13.5,
     "available": true,
     "lengthMM": 609.6
    },
    {
     "sku": "SE-036-LAN",
     "size": "36\"",
     "priceUSD": 19,
     "available": true,
     "lengthMM": 914.4
    },
    {
     "sku": "SE-048-LAN",
     "size": "48\"",
     "priceUSD": 23.69,
     "available": true,
     "lengthMM": 1219.2
    },
    {
     "sku": "SE-060-LAN",
     "size": "60\"",
     "priceUSD": 31.44,
     "available": true,
     "lengthMM": 1524
    },
    {
     "sku": "SE-072-LAN",
     "size": "72\"",
     "priceUSD": 38.25,
     "available": true,
     "lengthMM": 1828.8
    },
    {
     "sku": "SE-096-LAN",
     "size": "96\"",
     "priceUSD": 58.45,
     "available": true,
     "lengthMM": 2438.4
    },
    {
     "sku": "SE-144-LAN",
     "size": "144\"",
     "priceUSD": 83.25,
     "available": true,
     "lengthMM": 3657.6
    }
   ],
   "cross_sells": [
    {
     "handle": "center-finding-rule",
     "why": "Add center-zero symmetrical layout."
    },
    {
     "handle": "straight-edge-with-slip-resistant-backing",
     "why": "Compare raised/backed and unbacked work edges."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/SE-006-LAN.jpg?v=1769782901",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Select one overall length and rule the span from a single straight reference."
  },
  {
   "handle": "straight-edge-with-slip-resistant-backing",
   "name": "Cork-Backed Aluminum Inking Ruler",
   "url": "https://lancerulers.com/products/straight-edge-with-slip-resistant-backing",
   "family": "straight-edge-rulers",
   "material": "Aluminum with water-resistant cork backing",
   "orientation": null,
   "summary": "Cork-backed inking rulers are calibrated on two edges on one side in eighths and sixteenths.",
   "headline": "A backed aluminum straight-edge assortment for inking, measuring, and ruling, organized by length and backing configuration.",
   "how_to_choose": "",
   "problem": "An unbacked edge can shift or sit directly against wet line work during ruling and layout.",
   "outcome": "Choose the required length and confirm the backing configuration associated with that SKU.",
   "benefits": [
    "Cork-backed inking rulers are calibrated on two edges on one side in eighths and sixteenths.",
    "The PDF says water-resistant cork raises the ruler above the work surface to reduce ink bleeding or smearing.",
    "The PDF lists 6-, 12-, 15-, 18-, 24-, 36-, and 48-inch cork-backed SKUs.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "material": "Aluminum with water-resistant cork backing",
    "finish": "Anodized aluminum; cork backing",
    "graduations": "Two edges on one side: 1/8 and 1/16 inch",
    "scale": "English",
    "use": "Inking; Measuring; Ruling"
   },
   "seo": {
    "title": "Cork-Backed Aluminum Inking Ruler — Lance Rulers",
    "metaDescription": "A backed aluminum straight-edge assortment for inking, measuring, and ruling, organized by length and backing configuration."
   },
   "faq": [
    {
     "answer": "A backed aluminum straight-edge assortment for inking, measuring, and ruling, organized by length and backing configuration.",
     "question": "What is the Cork-Backed Aluminum Inking Ruler?"
    },
    {
     "answer": "Choose the required length and confirm the backing configuration associated with that SKU.",
     "question": "How should I choose a Cork-Backed Aluminum Inking Ruler?"
    },
    {
     "answer": "Offered configurations: 6 × 0.75\", 12 × 1\", 12\", 15 × 1.5\", 18 × 1.5\", 24 × 1.5\", 36 × 2\", and 48 × 2\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    2.95,
    24.44
   ],
   "variantCount": 8,
   "variants": [
    {
     "sku": "CB-006-LAN",
     "size": "6\" Cork-Backed",
     "priceUSD": 6.5,
     "available": false,
     "lengthMM": 152.4
    },
    {
     "sku": "SR-012-LAN",
     "size": "12\"",
     "priceUSD": 2.95,
     "available": true,
     "lengthMM": 304.8
    },
    {
     "sku": "CB-012-LAN",
     "size": "12\" Cork-Backed",
     "priceUSD": 8.5,
     "available": false,
     "lengthMM": 304.8
    },
    {
     "sku": "CB-015-LAN",
     "size": "15\" Cork-Backed",
     "priceUSD": 9.5,
     "available": false,
     "lengthMM": 381
    },
    {
     "sku": "CB-018-LAN",
     "size": "18\"",
     "priceUSD": 5.5,
     "available": true,
     "lengthMM": 457.2
    },
    {
     "sku": "CB-024-LAN",
     "size": "24\"",
     "priceUSD": 8.25,
     "available": true,
     "lengthMM": 609.6
    },
    {
     "sku": "CB-036-LAN",
     "size": "36\"",
     "priceUSD": 14.7,
     "available": false,
     "lengthMM": 914.4
    },
    {
     "sku": "CB-048-LAN",
     "size": "48\"",
     "priceUSD": 24.44,
     "available": true,
     "lengthMM": 1219.2
    }
   ],
   "cross_sells": [
    {
     "handle": "straight-edge-aluminum-rule",
     "why": "Compare backed and unbacked edges."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/SR-012-LAN.jpg?v=1769782927",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Choose the required length and confirm the backing configuration associated with that SKU."
  },
  {
   "handle": "template-triangle-ruler-30-60-90",
   "name": "30°/60°/90° Template Triangle Ruler",
   "url": "https://lancerulers.com/products/template-triangle-ruler-30-60-90",
   "family": "triangles",
   "material": "Aluminum",
   "orientation": null,
   "summary": "The family uses 30/60/90-degree geometry, one-sixteenth-inch calibration on one edge and one side, and 20 or 26 circular template holes depending on size.",
   "headline": "A 30°/60°/90° drafting triangle with integrated circle templates.",
   "how_to_choose": "Choose the triangle geometry first, then select the nominal size and required hole range.",
   "problem": "Switching between a plain triangle and separate circle templates interrupts layout work.",
   "outcome": "Choose the nominal triangle size and use one geometry-specific template for angled lines and circles.",
   "benefits": [
    "The family uses 30/60/90-degree geometry, one-sixteenth-inch calibration on one edge and one side, and 20 or 26 circular template holes depending on size.",
    "The PDF lists 8-, 10-, 12-, and 14-inch sizes; hole diameters across the family range from 1/32 inch to 1 3/8 inches.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "graduations": "1/16 inch on one edge and one side",
    "scale": "English",
    "use": "Technical drawing; Geometric layout"
   },
   "seo": {
    "title": "30°/60°/90° Template Triangle Ruler — Lance Rulers",
    "metaDescription": "A 30°/60°/90° drafting triangle with integrated circle templates. Choose the triangle geometry first, then select the nominal size and required hole range."
   },
   "faq": [
    {
     "answer": "A 30°/60°/90° drafting triangle with integrated circle templates.",
     "question": "What is the 30°/60°/90° Template Triangle Ruler?"
    },
    {
     "answer": "Choose the nominal triangle size and use one geometry-specific template for angled lines and circles.",
     "question": "How should I choose a 30°/60°/90° Template Triangle Ruler?"
    },
    {
     "answer": "Offered configurations: 8\", 10\", 12\", and 14\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    6.44,
    12.1
   ],
   "variantCount": 4,
   "variants": [
    {
     "sku": "TR-3060-8-LAN",
     "size": "8\"",
     "priceUSD": 6.44,
     "available": true,
     "lengthMM": null
    },
    {
     "sku": "TR-3060-10-LAN",
     "size": "10\"",
     "priceUSD": 7.99,
     "available": false,
     "lengthMM": null
    },
    {
     "sku": "TR-3060-12-LAN",
     "size": "12\"",
     "priceUSD": 7.2,
     "available": true,
     "lengthMM": null
    },
    {
     "sku": "TR-3060-14-LAN",
     "size": "14\"",
     "priceUSD": 12.1,
     "available": true,
     "lengthMM": null
    }
   ],
   "cross_sells": [
    {
     "handle": "template-triangle-ruler-45-45-90",
     "why": "Cover the complementary triangle geometry."
    },
    {
     "handle": "standard-t-square",
     "why": "Add perpendicular board registration."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/TR-3060-8-LAN.jpg?v=1769782920",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Choose the nominal triangle size and use one geometry-specific template for angled lines and circles."
  },
  {
   "handle": "template-triangle-ruler-45-45-90",
   "name": "45°/45°/90° Template Triangle Ruler",
   "url": "https://lancerulers.com/products/template-triangle-ruler-45-45-90",
   "family": "triangles",
   "material": "Aluminum",
   "orientation": null,
   "summary": "The family uses 45/45/90-degree geometry, one-sixteenth-inch calibration on one edge and one side, and 20 or 26 circular template holes depending on size.",
   "headline": "A 45°/45°/90° drafting triangle with integrated circle templates.",
   "how_to_choose": "Choose the triangle geometry first, then select the nominal size and required hole range.",
   "problem": "Maintaining consistent diagonal geometry while switching among separate guides.",
   "outcome": "Choose the nominal size and use one 45°/45°/90° template for diagonal and square construction.",
   "benefits": [
    "The family uses 45/45/90-degree geometry, one-sixteenth-inch calibration on one edge and one side, and 20 or 26 circular template holes depending on size.",
    "The PDF lists 6-, 8-, 10-, and 12-inch sizes; hole diameters across the family range from 1/32 inch to 1 3/8 inches.",
    "Lance describes its aluminum measuring tools as anodized and scratch resistant, with smooth work edges and readable calibrations."
   ],
   "spec": {
    "graduations": "1/16 inch on one edge and one side",
    "scale": "English",
    "use": "Technical drawing; Square and diagonal layout"
   },
   "seo": {
    "title": "45°/45°/90° Template Triangle Ruler — Lance Rulers",
    "metaDescription": "A 45°/45°/90° drafting triangle with integrated circle templates. Choose the triangle geometry first, then select the nominal size and required hole range."
   },
   "faq": [
    {
     "answer": "A 45°/45°/90° drafting triangle with integrated circle templates.",
     "question": "What is the 45°/45°/90° Template Triangle Ruler?"
    },
    {
     "answer": "Choose the nominal size and use one 45°/45°/90° template for diagonal and square construction.",
     "question": "How should I choose a 45°/45°/90° Template Triangle Ruler?"
    },
    {
     "answer": "Offered configurations: 6\", 8\", 10\", and 12\". Current purchasability is resolved after selection.",
     "question": "Which configurations are offered?"
    }
   ],
   "priceRangeUSD": [
    6.56,
    12.3
   ],
   "variantCount": 4,
   "variants": [
    {
     "sku": "TR-4590-6-LAN",
     "size": "6\"",
     "priceUSD": 6.56,
     "available": true,
     "lengthMM": null
    },
    {
     "sku": "TR-4590-8-LAN",
     "size": "8\"",
     "priceUSD": 8,
     "available": false,
     "lengthMM": null
    },
    {
     "sku": "TR-4590-10-LAN",
     "size": "10\"",
     "priceUSD": 11.99,
     "available": false,
     "lengthMM": null
    },
    {
     "sku": "TR-4590-12-LAN",
     "size": "12\"",
     "priceUSD": 12.3,
     "available": false,
     "lengthMM": null
    }
   ],
   "cross_sells": [
    {
     "handle": "template-triangle-ruler-30-60-90",
     "why": "Cover the complementary triangle geometry."
    },
    {
     "handle": "standard-t-square",
     "why": "Add perpendicular board registration."
    }
   ],
   "images": [
    {
     "url": "https://cdn.shopify.com/s/files/1/0679/0633/9134/files/TR-4590-6-LAN.jpg?v=1769782918",
     "w": 2000,
     "h": 2000
    }
   ],
   "support": "Choose the nominal size and use one 45°/45°/90° template for diagonal and square construction."
  }
 ]
}
